How the Tri-Town Community Benefits From Shop Local Campaigns During the Holidays

The holidays are a special time of year when people come together to celebrate. What better way to show your community some love than by supporting local businesses? A holiday shop local campaign is a great way to do just that. Not only does it benefit the community, but it also strengthens the local economy. Here are some tips on how businesses can get involved courtesy of the Tri-Town Chamber of Commerce.

How To Kick Off A Shop Local Campaign For The Holidays

Starting a shop local campaign is easy and only requires a little bit of planning. First, identify the key businesses in your community that you want to participate with. Alignable notes that promoting “your own business is one way to get people to shop local, but to really drive a movement, businesses need to work together.”

Next, reach out to them and see if they're interested in being a part of the campaign. Once you have a few businesses on board, start promoting the campaign through social media, email marketing, and word-of-mouth. Be sure to use the hashtag #ShopLocal when promoting on social media.

How Businesses Can Promote A Holiday Shop Local Campaign

OnDeck points out that there are many ways businesses can promote a holiday shop local campaign. As mentioned above, social media is a great way to get the word out. Businesses can also create flyers or posters to hang in their store or office. If there's already an existing shop local campaign in your community, see if there's any way you can partner with them to promote the campaign further.

How Businesses Can Incentivize Shopping Locally During The Holidays

Incentivizing shopping locally during the holidays is a great way to get people involved in the campaign. Businesses can offer discounts, giveaways, or exclusive deals to customers who shop with them during the holidays. They can also offer loyalty points or rewards for customers who spend a certain amount of money at their business. Whatever incentive you choose, make sure it's something that will entice people to shop with you instead of going to a big box store.

How Businesses Can Support Each Other Through Joint Marketing And Co-Hosting Events

One of the best ways businesses can support each other during the holidays is by joint marketing and co-hosting events. This could include cross-promoting each other's businesses on social media or creating joint marketing materials such as flyers or posters. Businesses can also co-host events such as holiday markets or open houses. By working together, businesses can amplify their reach and significantly grow their customer base.

Of course, you’ll need to get the word out about the events. As with other forms of advertising, using a PDF to promote your business and your partner’s is a great way to reach a large audience. As a digital document, a PDF can be uploaded to your website, included in an email marketing campaign, or posted on social media. And if you ever need to reorganize or remove pages or sections, you can use a tool to extract PDF pages that allows you to remove these pages and use elsewhere. PDF merger tools are useful too, as they enable you to create a new and organized doc with only the pages you extracted.

How Businesses Can Build Community Goodwill During The Holidays

Building community goodwill is another great way for businesses to show their support during the holidays. This could include donating products or services to charity auctions or drives, sponsoring a family in need, or hosting an event for underprivileged children. There are endless possibilities for how businesses can give back during this special time of year.

Conclusion

The holidays are a great time for businesses to show their support for the community by participating in shop local campaigns. Not only does this benefit the community, but it also strengthens the local economy. 

There are many ways businesses can get involved, such as promoting the campaign through social media and print materials, incentivizing shopping locally with discounts and giveaways, supporting other businesses through joint marketing and co-hosting events, and building community goodwill through charitable donations and event sponsorship. By working together, we can make our communities stronger and more thriving places to live all year round!